A performance marketing agency runs paid advertising measured by results, where every euro of spend is tracked to a conversion so budget flows to what works. ©r2studio is a performance marketing agency in Munich and Tokyo, running Google and Meta on a foundation of clean tracking and strong creative, and landing that traffic on pages built to convert.
Introduction
A performance marketing agency is accountable in a way traditional advertising is not. Every campaign is measured, and budget moves toward what produces results.
We run paid marketing as founders spending our own money would: measured, focused and tied to revenue.
What a performance marketing agency does
A performance marketing agency plans, runs and optimises paid advertising to produce measurable results. That covers channel strategy, campaign setup and management, creative, and the tracking and reporting that connect spend to conversions. A strong one treats budget like an investment, shifting it toward what performs. For the full approach, see our guide to performance marketing.
Results depend on the foundation
Ads only amplify what already works. Spend on a weak landing page or an unclear offer is wasted, while the same spend on a converting page compounds. We build performance marketing on clean tracking and a destination built to convert, which is often where the biggest gains come from. For why tracking is first, see our article on conversion tracking.
How ©r2studio works
We are a boutique design and technology studio in Munich and Tokyo, with Google Ads in our core stack. Because we also build brands and websites, we can connect the ad, the message and the landing page, which is where performance is won. We start with a foundation and a clear goal, run the right channels, and optimise continuously against revenue.
What we do
Paid advertising on Google and Meta, creative and ad design, conversion-focused landing pages, and reporting that ties every euro to a result. We usually start with one channel done well, prove it, then scale.
Getting started
The best first step is a free Audit of your tracking, funnel and channels, with a prioritised roadmap. From there we recommend the right scope, with clear scope and pricing.


